Hire High-Potential SDRs & Turn Them into Top Performers
Join our free 2-day workshop to learn proven strategies to hire top talent and coach SDRs to peak performance.
January 22 & 24 @ 10am ET / 3pm BST
Trusted by SDR Leaders from the World’s Top Teams
UNLOCK HOW TO HIRE & DEVELOP HIGH-PERFORMING SDRS
Proven frameworks for identifying and hiring high-potential SDR talent.
Actionable strategies to coach and develop SDRs into consistent top performers.
Exclusive insights from experts with a track record of building world-class SDR teams.
Practical tools you can implement immediately for quick wins.
A preview of methodologies that have helped over 200 SDR leaders excel.
Live Q&A to address your unique challenges and gain tailored advice.
Day 1: Hiring High-Potential Talent
When: Wednesday, January 22nd, 10–10:45am ET
What You’ll Learn:
The key traits to look for when hiring SDRs and why top talent can come from unexpected backgrounds.
A step-by-step process to identify, interview, and secure top SDR talent.
Proven strategies to build a scalable hiring framework that ensures consistency and quality.
Insights on avoiding common hiring mistakes that can impact team performance and culture.
Day 2: Coaching & Developing Top SDRs
When: Friday, January 24th, 10–10:45am ET
What You’ll Learn:
How to create a coaching framework that inspires SDRs to achieve and exceed their targets.
Techniques to provide feedback that drives improvement while maintaining morale.
Strategies for managing underperformance and unlocking the potential of every team member.
Practical tools to track progress and ensure ongoing development for long-term results.
WHAT SDR LEADERS SAY ABOUT US
YOUR COACHES
Hi—we’re Chris and Laurence, and we understand how overwhelming it can be to lead an SDR team with ambitious goals but limited guidance.
Over the past 15+ years, we’ve built and scaled SDR teams, helping 3 SaaS companies reach $50M ARR, 1 scale to $9B ARR, and 2 achieve acquisitions totaling $1.3B.
Too often, SDR leaders are thrown into the deep end without the training or support they need to thrive. That’s why, in 2022, we made it our mission to share the principles, practices, and strategies that powered our success.
Since then, over 200 SDR leaders have transformed their careers through our SDR Leader Bootcamp, and hundreds more have gained insights from our workshops. We’re excited to welcome you and help you unlock your team’s full potential!
Hi—I’m Chris Ritson.
After helping build 3 companies to $50M ARR and raising $400M in VC funding, I left my day job in 2022 to help more SDR leaders accelerate their growth.
Hi—I’m Laurence Langstone.
Having built a company to a $700M acquisition, I’m now scaling another to $10B ARR while helping SDR leaders reach their full potential.
★ 15+ years leading SDRs ★ 5 global teams built ★ 3 companies to $50M ARR ★ 2 acquisitions for $1.3B ★ 200+ leaders trained